The Simple
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About The Simple

🧩 Who We Are

The Simple is a next-generation intelligence firm built at the intersection of advanced analytics, curated research, financial and quantitative modelling, to deliver intelligence with speed, precision, and value.


At the core of our delivery is a team of specialists who combine practical business insight with emerging technologies to deliver high-impact, decision-ready intelligence. 


Our team brings an average of over 10 years of experience, blending technical mastery with strategic clarity. We are researchers, data scientists, former operators, and advisors backed by Fortune 500 senior CXOs, committed to transforming complexity into clarity and intelligence into impact. 


At The Simple, our mission is to provide proactive intelligence that empower our clients to achieve their business goals. 

What We Do

We deliver high-impact insights and decision-ready support through:


  • Advanced Analytics & Modelling
  • Secondary & Primary Research
  • Patent & Scientific Literature Analysis
  • Investment Research & Analytics
  • Custom Dashboards & Decision Tools


Our solutions are built with speed, precision, and business value, helping enterprise leaders navigate complexity with confidence and most importantly, we are platform agnostic.

🧩 Industries We Serve

We bring cross-sector experience, real-world knowledge, and contextual intelligence across:

🔹 Healthcare & Life Sciences

Pharmaceuticals, BioPharma, Consumer Healthcare, Hospitals, Med Tech

🔹 Consumer & Retail

CPG, Food & Beverage, Personal Care, eCommerce, Apparel

🔹 Industrials & Natural Resources

Aerospace & Defense, Automotive, Machinery, Chemicals, Agriculture, Metals & Mining, Paper & Packaging

🔹 Energy & Utilities

Oil & Gas, Power, Renewables, Natural Resources

🔹 Technology, Media & Telecom (TMT)

SaaS, Platforms, Enterprise Tech, Telecom, Media

🔹 Financial Services & Investment

Banking, Insurance, Private Equity, Asset Management, Investment Research

🔹 Logistics & Infrastructure

Transportation, Urban Infrastructure, Smart Cities, Industrial Parks

Where We Create Impact

🔹  Procurement & Supply Chain Excellence

🔹  Commercial & Customer Growth

🔹  Financial & Decision Intelligence


Designed for decision-makers, our insights are easy to consume and underpinned by world-class customer experience. Purpose-built for leaders navigating the age of acceleration, we combine deep domain expertise, advanced analytics, and next-generation technology to deliver intelligence that matters.

The Simple Stack

🧠 Custom AI

Flexible intelligence modules to power strategic and investment decisions.

  • Proactive insight generation & opportunity detection
  • Media and signal monitoring for early warnings
  • ESG profiling at country/company/category level
  • Full-spectrum research and analytics support

⚙️ Costs AI

Designed to empower procurement, finance, supply chain, and category leaders with pricing foresight and market clarity.

  • Increase transparency in intricate, fast-moving markets
  • Deliver proactive forecasts at commodity/category level
  • Boost planning, budgeting & supplier negotiation
  • Improve supply chain visibility and risk protection

🤝 Negotiation AI

A smart evaluation layer to enhance supplier discussions with internal intelligence.

  • Automated assessment of negotiation power
  • 360° supplier scorecards integrated with internal benchmarks
  • Forward-looking scenario modelling
  • Tail spend optimization

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